Text Message Marketing for Real Estate Listings - A New Way to Get Information to Buyers

I love the idea of buyers getting information as they drive by properties. I think flyers are great. I just think that for one reason or another they're not always the easiest thing to keep on top of, so I've been looking for a more efficient way of getting that information to buyers. This week I found it and I'm so convinced that it's a great idea that I felt the need to share it here on AR right away!

text message marketingText Message Marketing is what I'm talking about. Basically you upload your property information to a website, get an ID number that you put on a sign rider and presto buyers can text for information about that property and get it back to their cell in minutes. That of course is a very condensed version of the service. Here's an article by James Kimmons on About.com that does a much better job of explaining it.

There are much more expensive versions of this service.
I of course chose to go with the most affordable option offered by home2cell.com This will be costing me about $3 per month, per listing. I can run to that. I sure as heck pay a whole lot more for gas right now! Texting is huge. I can't imagine that this won't work, although I have no experience yet. I'm waiting on my sign riders and once I have any kind of feedback I will let you know.

This much I do know. I will be the only agent in town doing this.
I hope that not only buyers notice it, I hope sellers notice too and see that I'm serious about getting information out to the consumer! Watch this space. I'll let you know how it goes...

 

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Comments

We are just gearing up to do the same thing- it looks like a winner to me as well. Especially considering that the Under 40 crowd is in to texting and Iphones!

Posted by Concord Real Estate almost 2 years ago

We have been looking into this as well - an innovate idea and especially appreciated by the texting generation that is our up and coming buyers!  Thanks for sharing this with us!   Susan

Posted by Palm Properties l La Jolla Real Estate almost 2 years ago

Denise, very much appreciate this tip.  Have already gone to the site and am checking it out. Thanks.

Posted by Mary Kay Hopkins, LLC e-PRO, GRI, CRS, CRB almost 2 years ago

I'll check it out too. I have a listing in a rural area (but on a main road) that I wonder if it would work for...

Posted by Julia Odom, Chattanooga Homes for Sale (Select Realty Professionals) almost 2 years ago

Hi everyone, thanks for the feedback. It seems to me this will work, especially as it means folks don't even need to get out of the car to get the info. They're texting anyway, so this seems like a perfect solution to me. (That's just a feeling though, time will tell).

I think it would work in a rural area too Julia, (at least on the main road). I think the idea of not getting out of the car might be even more of a motivator there.

Denise

Posted by Denise Hamlin, 319-400-0268 - Iowa City Real Estate & Relocation Services (Cardinal Realty - Locally Owned Real Estate Company) almost 2 years ago

Denise,

 

Thanks for posting this and letting us in the future how it worked!  But you're right; texting is huge.

 

Lori Cofer

Posted by Moscow Idaho Real Estate Lori Cofer, REALTORĀ® (Beasley Realty) almost 2 years ago

Thanks for the post. I guess I need to work out the issues between GoPro systems (800#) and Smarter Agent (download the mls to phone). Thanks for info.

Posted by Leslie Ebersole, REALTORĀ® Chicago's Western Suburbs (Baird&Warner Fox Valley) almost 2 years ago

Denise,

Thanks for sharing this. It seems to be a great idea and the cost looks good as well. Good luck with it. Must run. Need to investigate this new toy!

Posted by Linda Powers on the Outer Banks (Resort Realty - Duck) almost 2 years ago

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